Parrot & CompassMarketing & AI systems Book a call

AI-powered marketing & systems studio

Marketing that runs like a system.

Parrot & Compass plans and produces your content, builds the outreach and CRM pipelines behind it, and puts AI to work in every step. Growth stops depending on someone remembering to follow up.

For in-house teams that need extra hands, and growing businesses that want it run for them.

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Industries we've worked in

Food & hospitalityEducationSponsorship & eventsB2B wholesaleConsumer tech
5,000+

cold emails sent across three live sponsorship campaigns, with 85 prospect replies

3

sales opportunities from one trade show and association outreach program

2×

Instagram engagement in one month for a tutoring company (9.2% to 19.0%)

24.4%

engagement on a new post format, three times the account's next-best post

Real figures from client reports. Client names kept private.

Who we work with

Two kinds of clients, one way of working.

In-house teams

Extra hands that plug into your team.

Contract support inside your tools and your process, for as long as you need it.

  • Marketing operations and CRM
  • Content production and social
  • Outbound and sales operations
  • AI and workflow automation
Talk to us about support

Growing businesses

Your marketing, run for you.

Content, outreach and the systems behind them, handled end to end, with a monthly report you can read in five minutes.

  • Social content, Reels and ads
  • Email, newsletters and your website
  • Outbound prospecting and CRM
  • Automations that save your team hours
See services

What we do

Three services, AI in every one.

Most growing businesses have the content in one place, the leads in another and the follow-up in someone's head. We connect them, and use AI to do the repeat work faster. Nothing goes out under your name until we've checked it by hand.

01

Content & Social

Strategy, production and publishing across Instagram, Facebook and LinkedIn, with paid ads and email that pull in the same direction.

  • Content strategy and monthly calendars
  • Reels planned, edited and published, shot by us or from your footage
  • Carousels, covers and branded graphics
  • Meta Ads: audiences, Pixel, conversion tracking
AI inside

Faster editing, captions, repurposing and content calendars. A person signs off every final cut.

02

Outbound & CRM Systems

Prospecting that doesn't depend on someone remembering to follow up. One clean list feeds the sending platform and the CRM.

  • Prospect research and list building
  • Cold email and LinkedIn sequences
  • CRM setup, imports and field mapping
  • Sending domains, warmup and deliverability
AI inside

Prospect research, list cleanup, enrichment and personalized first lines, checked before anything sends.

03

AI & Automation

Workflows that move the work between your tools, with AI doing the sorting and drafting and a person approving what goes out.

  • AI workflow design and automation with n8n and Claude
  • AI agents with clear rules and a human sign-off
  • Knowledge bases so AI keeps your context
  • Inbox triage and email labelling
AI inside

Assistants that sort, draft and report, so your team only handles the decisions.

AI & Automation

AI that does the busywork.

Practical automations that save hours every week. Nothing goes out under your name until we've checked it by hand.

Operations

An AI chief of staff

A system that plans your week, flags what needs you, and keeps tasks from slipping across projects. We built and run one for our own studio.

Workflows

n8n and Claude automations

Connect forms, CRM, email and spreadsheets so information moves on its own instead of by copy and paste.

Inbox

Email triage and labelling

AI sorts incoming email by client and urgency, drafts replies for review, and surfaces what's waiting on you.

Sales

Research and list enrichment

Faster prospect research, cleaner lists and better personalization, checked by a person before anything sends.

Content

Faster content production

AI-assisted scripts, captions, editing and repurposing, so one piece of source material becomes a week of on-brand posts.

Reporting

Reports that build themselves

Monthly performance reports assembled from your platform data, so the meeting is about decisions, not screenshots.

See all 10 AI services

NESW

How a retainer runs

Four stages, in this order.

N · 01

Strategy Sprint

Agree the one outcome that matters most and map the simplest path to it.

E · 02

Build

Set up the content engine, the outreach pipeline or the automation, with a runbook for each.

S · 03

Report

Track what moved each week and month. Keep what works, fix what doesn't.

W · 04

Scale

Automate the parts that repeat, so results grow without adding hours.

Case studies

What we've built and run.

Sponsorship sales agency · Outbound & CRM · Zoho, Apollo, cold email, Google Workspace

From spreadsheets and inboxes to a connected outbound system

Requests arrived on forms that didn't feed the tracker, contact lists lived in duplicate copies, and a prospect's history was split across the inbox, LinkedIn and the phone. We built the intake and delivery layer and the workflow that connects the tools.

Results

  • 5,000+ cold emails sent and 85 prospect replies across three live sponsorship campaigns
  • A trade show and association outreach program: 810 emails, 12 replies, 3 sales opportunities
  • Hired for list building, then asked to run project management across the agency's client campaigns

How the system runs

  1. Intake on structured request forms, logged automatically
  2. One source list per campaign, de-duplicated, with exclusions applied
  3. Split into a sending file and a CRM file from the same sheet
  4. Launch on warmed accounts with stop-on-reply and unsubscribe headers
  5. Convert engaged leads so email, LinkedIn and phone sit on one record

Online tutoring company · Content & website

Turning attention into parent enquiries

Parent-facing content, website and conversion work built around trust, with monthly reporting and a paid social test.

Results

  • Instagram engagement doubled in one month, from 9.2% to 19.0%
  • Net new followers grew from +4 to +26 a month within two months
  • A new student-success post format earned 24.4% engagement, three times the next-best post

B2B ingredient brand · Content & email

A year of content that sells to trade buyers

Reels, product carousels and Stories, plus a monthly newsletter and performance report for a repeat-buyer audience.

Results

  • Monthly Instagram views doubled in a single month, from 839 to 1,839
  • Engagement held between 6.9% and 9.8% on an account of about 720 followers
  • One product carousel drew 61% more views than the previous month's average

All case studies

Tony Ehteshami, founder of Parrot and Compass Media

Founder-led

Your project is led by our founder, Tony Ehteshami.

Tony spent eight years running hospitality operations before founding Parrot & Compass in 2023. He leads every engagement, bringing in specialists from our network when a project calls for them. The studio's rule comes from those years: a business runs on systems, and anything that depends on memory eventually gets missed.

Certified: HubSpot Content Marketing · Meta Digital Marketing Associate · LinkedIn Marketing Strategy

About the studio

Let's see if it's a fit.

A 30-minute call. You tell us the goal, we tell you honestly whether we're the right fit and what we'd do first.

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